Skilled experience.


Tom Carroll
Chief Executive Officer

Tom Carroll is the President of Carroll Strategies. He has been practicing corporate communications and PR in New Mexico since 1992. His firm specializes in branding, advertising, crisis communications, event planning, and PR. He has worked all over the state for his clients and handled countless media tours.

His company has won over 90 awards from the Public Relations Society of America, in branding, media relations and integrated campaigns. He specializes in media training and crisis management, as well as general PR services for the top clients in the state, including Fortune 500 clients doing business in New Mexico. Tom has also been a political consultant in over 150 campaigns, with a win record well over 80%. He is a recognized leader in corporate communications and strategic PR. On a personal note, Tom is a novelist and screenwriter who is married with three daughters. He is an avid swimmer, skier, windsurfer and occasional hockey player.

Read the Albuquerque Journal's article about Tom.


Jennifer DeGraaf
Sr. Director, Strategy and Public Affairs

Jennifer serves as the Senior Director of Strategy and Public Affairs at Carroll Strategies. She has been with the company since 2013. Some of her best work has involved building campaigns that create public support for legislative issues and helping enact meaningful public policy. Jennifer also helps organizations navigate crisis situations with stakeholders, media, and with internal staff. 

She has worked with clients across several sectors including retail, energy, nonprofit, education, healthcare, and pharmaceuticals. In addition to developing comprehensive strategic campaigns for clients, Jennifer has extensive experience in media relations, event planning, branding, and marketing.

Jennifer has helped the company win two Best of Show awards from the New Mexico Public Relations Society of America for public affairs campaigns that she led. Jennifer has received BAs from Michigan State University in both Advertising and Comparative Cultures and Politics.

 


Savannah Willingham Public Relations Coordinator

Savannah is a Public Relations Coordinator here at Carroll Strategies. She helps our teams with media relations, client management, marketing, social media, media training, writing copy for press releases and news pitches, in legislative efforts and in creative brainstorming for campaigns. She has worked with clients in several industries such as banking, retail, healthcare, education, and energy storage and production.

Savannah graduated with a Distinction in University Honors from New Mexico State University, where she worked for the Family & Consumer Sciences Department in promotional efforts, graphic design, event planning, class management, and more. Prior to joining our team, she also worked on multiple projects with the New Mexico film industry. 


Laura Chambliss
Art Director

For over twenty years, Laura has been designing logos, corporate identities, collateral, and advertisements for clients throughout the U.S. and Canada. Before relocating to New Mexico, she was the art director for a large internet software and services company in California where with her creative team designed websites, annual reports, corporate brochures, tradeshow exhibits and direct mail. Laura started her career at small design studios, focusing on identity packages and brochures. Her favorite projects have been large event posters and graphics which she has designed for museums, fairs, exhibits and conferences. When Laura isn't designing or spending time with her husband and two children, she likes to create or teach art projects to school children and hopes she will be able to influence children to be creative thinkers.