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Carroll Strategies | Public Relations | Albuquerque, New Mexico

With over 80 awards from the Public Relations Society of America, Carroll Strategies is a leading company for public relations in New Mexico and the Southwest.

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BABY DRAFT FOR NHL

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Tom Carroll's Strategy of the Week:

June 27, 2018

Every year, there are a lot of drafts, the NFL draft, the NBA draft, the baseball draft, but there's never been a draft like this one. In Pittsburgh, they had a baby draft. Magee Women's Hospital held a draft for newborn babies for the Pittsburgh hockey team, the Pittsburgh Penguins. They held a draft for "Best Hockey Smile" and "Fastest Feet." The babies were only a few hours old in some cases and the winners got knitted hockey skates and hats.   It was all part of the "It's a Great Day for a New Baby," a PR campaign sponsored by the hospital and the hockey team. The hospital delivers the babies and the hockey team gets very young fans. 

Click to read the story.

 

Tom Carroll

Tom Carroll

 

 

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tags: Strategy, Public Relations, NHL, PR, Albuquerque, Pittsburgh Penguins
categories: Strategy
Wednesday 06.27.18
Posted by Tom Carroll
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