November 4, 2016
Table for One, Please
A restaurant in New York has a new strategy - tables for one. In order to set itself apart from a crowded city restaurant scene, Ichiran restaurant has created an eatery where everyone eats alone. You get a booth for one, and it's facing the wall. And it's a silent restaurant, which might be because you, well, eat alone. The only sound you hear is the sound of slurping of noodles. The new concept has been drawing big crowds, because a lot of people like to eat alone but feel uncomfortable doing so in restaurants. It's being called a "haven for solo diners." It's getting great press coverage for a new idea. That's the strategy of the week.
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